Client Spotlight: Kyle Media (Great Lakes Scuttlebutt Magazine & Latitudes & Attitudes Magazine)

Published on
August 13, 2026
Contributors
Jonathan Petrous
Owner & Creative
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Video Editing
Marine Industry
Publishing & Media

Client Spotlight: Kyle Media

When your business is boating publications, your brand has to feel like it belongs on the water — and that's exactly the challenge we love working on with Kyle Media.

Who They Are

Kyle Media is the Toledo, Ohio-based publisher behind two of the biggest names in boating: Great Lakes Scuttlebutt, founded in 1992 by Jerry Kyle and now run by his son Erik Kyle, and Latitudes & Attitudes, the number-one selling boating lifestyle magazine on newsstands nationwide, which Kyle Media acquired in 2022. Great Lakes Scuttlebutt covers boating life across every Great Lake, while Latitudes & Attitudes brings that same lifestyle coverage to boaters everywhere. Together, the two titles make Kyle Media one of the most recognized names in boating media.

How JpCS Helped

JpCS serves as Kyle Media's video editor, turning raw footage into finished, cleaned-up content ready to publish across YouTube and Meta platforms.

Publishers face a specific version of the content problem: they're already producing constantly, and the raw material piles up faster than anyone has time to cut it. Editing is where good footage either becomes something publishable or sits on a drive. Our job is to make sure it's the former — consistently, and on a schedule that keeps two distinct magazine audiences fed.

Connect With Kyle Media

Boater or not, these are worth a look for anyone who loves life on the water.

Work With JpCS

Whether it's a magazine, a marina, or a small shop on Main Street, we help brands show up the way their audience already sees them.

Ready to strengthen your brand? Schedule a free consultation at jpetrous.com | contact@jpetrous.com | 586-563-6634.

Strategic Expertise

Fresh Ideas
Tailored Strategies
Tangible Results

Creative Excellence

Stunning Designs
Customized Solutions
Meticulous Attention

Seamless Execution

Integrated Services
Timely Delivery
Collaborative Approach

From Overlooked to Unforgettable.

Supporting Businesses Across Michigan and Beyond

Jpetrous Creative Services proudly supports businesses across:
Macomb County • St. Clair County • Metro Detroit • Southeast Michigan

Including communities like:
New Baltimore • Chesterfield • Sterling Heights • Clinton Township
St. Clair • Marysville • Port Huron • Rochester • Auburn Hills • Detroit

Contact Us

Ready to turn your brand into something unforgettable? Fill out the form and we’ll get back to you within 24-48 hours.
Let’s Talk About Your Brand.

Frequently Ask Questions

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Let's Talk — Call Today (586) 563-6634