Build a Better Brand

Published on
March 19, 2022
Jonathan Petrous
Owner & Creative
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Building a Better Brand

And you deserve to be top of mind.

Do you want to steal the show? Do you want to become the only brand that anyone thinks about when it comes to a product or service that you offer? Are you willing to zig when everyone else zags? If you answered yes to any of these questions then please stick around. Jpetrous Creative Services (JpCS) wants to help you build a better brand. Why? Simple. We provide creative solutions through ideation, strategy and design. Why choose JpCS? Easy. We are Certified Brand Specialists and Certified Brand Strategists, trained through the most challenging branding program found in the world provided by the greatest branding minds to date. We have the credentials, experience and know-how.

Still not convinced? Not a problem, let's dig a little deeper.

Brand is commonly perceived as a business or a logo. It is also widely considered a promise, product or a service. We and so many others would like to tell you that a brand is not any of those things. A brand is however a gut feeling. It is the perception of how you look to others. In Marketing vs Advertising vs Branding, we touch on this lightly but in truth, brand is not what you say it is but rather what they say it is. They as in your customers, regular people that interact with you products or services every day.

In a world where instant gratification is taking hold more and more my the second, people are gradually becoming more focused on trust. Mostly due to the various options of similar products and services made available to them, they will often go with what they are familiar with, or know they can trust over anything else that appears foreign or potentially dangerous to their current way of living. Trust is the ultimate shortcut for any buying decision.

Trust, and becoming the only brand that ever comes to mind when making a purchase is essential. Trust takes time to build, and can be lost almost immediately with poor decisions and actions that feel out of place to your customers. Lack of flexibility or adaptability can also force you to lose a customer base like Block Buster. But to become the only brand that comes to mind is the goal for any brand.

Let's play a game.

When you think of luxury cars, what brand comes to mind? How about choice carbonated beverages? Or your ideal energy drink? Do you favor a particular brand when it comes to technology or comfort? The list can go on and on. But, with all of those questions, has your brand ever come up as the go-to?

Would your brand fill the void in your customers mind as the only brand that would solve their problems when it comes to [blank].

JpCS wants to help you find your place in a crowed space of similar products and services. We want to help you be you and make sure that you can be found and seen as the only brand that can provide a solution to the issue at hand. If you sell cars, we want your dealership to be the only one anyone ever thinks about. If you are a realtor, we want you to be the only name in homes worth thinking of. If you are a carpenter, a plumber, politician, or anything other kind of professional the same rules apply. We want you to become the solution to the problem your customers are facing.

If you are ready to take the next step then contact us today. Learn more about how we can help you stand out and fill the void.

Jonathan Petrous

Jonathan Petrous

A creative on a mission, Jon is the founder of JpCS. Fun facts about Jon include enjoying late-night snacks, long walks on the beach and dancing in the rain. He also enjoys spending time with his family and making sure that every job is completed with a smile.

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What types of services do you offer?

At Jpetrous Creative Services (JpCS), we offer a wide variety of Creative Services or Solutions. Most fall under:  

  1. Graphic Design
  2. Creative Retainer
  3. Web Design
  4. Social Media Management
  5. Digital Marketing

We do our best to offer services that all businesses need and most struggle with on their own.

What is your availability?

Our availability can fluctuate depending on the time of year, however our remote Office Hours are normally Monday through Friday, 10 AM EST to 6 PM EST.

These office hours include taking calls, attending meetings, responding to emails other forms of communication. When we are working, we are more flexible to make sure that all of our client requests are completed in a timely fashion.

What is your hourly rate or project fee?

Our base hourly rate is normally $100 per hour and can change depending on the service. However most of our project fees are by item or bundles.

How do you bill for your services?

Billing for services varies based on the service selected.  À la cart services are billed upon project or task completion whereas retainer services are billed at the end of each month and may require a deposit to begin services.

What is your process for delivering work to clients?

We prefer to deliver all services through a secured Google Cloud Drive, allowing clients to "pick up" or download the completed work and use it as they please.

Most files are shared either as PDFs, JPGs, PNGs, MP4s or GIFs. It ultimately depends on the type of service being provided and the desired output.

How do you handle revisions?

We try to keep the revisions to a minimum, but they will happen. Input or thoughts and visions change. So, we do our best to remain flexible to your desired updates and make as many revisions as we can without it having an effect on our other clients.

What happens if I am not satisfied?

Similar to revisions, we want to make sure that you are satisfied and will continue to work on the assigned task or project until you are satisfied.

Just be aware that the more time spent on an item may result in delayed output as we also have other clients we provide creative services too.

Do you sign a contract or agreement?

Most services we offer may require a deposit and also require you to sign a contract for service. Some of these services include our Creative Retainer, Web Design, and Social Media Management services.

How can I communicate with you during the project?

We tried to make communication as easy as possible by offering our Clients a Portal to share comments or concerns on projects, schedule meetings with us and more. We also accept email communication to properly document thoughts or changes.

Most kick-off calls will happen virtually over Zoom of by phone and any supporting communication will be held through email or Portal.

What is your policy on confidentiality and data privacy?

We respect and value your privacy and we do not share or sell any of your information. You can read our complete Privacy Policy here or locate it in the footer of this page.

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