
Kristie Lohmann, a Realtor with RE/MAX First, needed a consistent set of email banners and social graphics she could rotate through her emails and social accounts, each with its own message and call to action, all within RE/MAX brand guidelines.
Designed a family of email header banners built around different messages: buyers ("Ready to find the one?"), sellers ("Thinking about selling?"), client testimonials, availability and a recurring "Let's get you moving" theme. Each carries Kristie's photo, her credentials, contact details and a clear call to action. The same design system was adapted into feed and portrait social graphics.
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